
Education Day 2026

Sharpen your skills at Education Day
Preview the sessions happening at MTE 2026 below. More sessions to be added!
Education Day ticket holders will get access to all tracks. Seats are limited and will sell out!
NEW TO THE INDUSTRY?
Check out our MTE 101 Education Schedule on Wednesday, January 28th for only an additional $50. (Ticket add-on)
Tracks Include: Business & Marketing, Detailing, PDR, Profits Pads, Paints & Tools of the Trade.

Thursday, January 29, 2026
Education Day Sessions
Business & Marketing
The Shop Owners Guide to Marketing: All You Need is the Basics
10:00am
Detailing
Dealing with Supply Chain Shortages and Difficulties
10:00am
IDA
Thriving in 2026 and Beyond: Growing Your Business By Being Your Best Authentic Self
10:00am
Tools of the Trade
Why Your Detailing or PDR Business Needs PPF Now!
10:00am
Business & Marketing
What the Million Dollar Detail Shop Got Wrong
11:00am
IDA
Bulk Buying for Maximum Profit: How Detailers Can Save Big and Increase Margins
11:00am
Business & Marketing
Get the Most Out of Your LLC
11:00am
From the Exhibit Floor
The Future of Paint Corrections
1:00pm
PDR
Claim Runner 2026: Insider Tactics for Maximum PDR Profits
1:00pm
IDA
The Road to $5 Million: Processes That Power Growth
1:00pm
Detailing
Maximizing Profits in Your Detail Shop
2:00pm
PDR
The Basics of a PDR Business
2:00pm
Business & Marketing
From Technician to CEO: Scaling Your Business
2:00pm
PDR
Hail Trail Cheat Codes: Maximize Your Efficiency and Profits
2:00pm
Business & Marketing
Make More Money in Your Business
3:00pm
PDR
The Business Owners Roundtable
3:00pm
PDR
Body Shop Hail Deals and Production: from Chaos to Cash
3:00pm
IDA
History of Automotive Paints: How to Work on Museum and Collectible Vehicles - A Body Shop Perspective
4:00pm
Tools of the Trade
Detailers Profesionales De La Nueva Era
9:00am
Pads, Paint, and Profits
Mastering Efficiencies in Detailing: Work Smarter, Not Harder
10:00am
Business & Marketing
Five Proven Profit Plays to Shift Your Sales into Overdrive, Supercharge Your Cash Flow, and Boost Your Bottom Line
10:00am
IDA
Crafting a Living Mission Statement - How Purpose Drives Growth for Small and Medium Sized Businesses
10:00am
Detailing
Dry Ice Cleaning
11:00am
PDR
From Chaos to Clarity: How AI is Transforming the PDR Business
11:00am
Detailing
Building Your Business From Afar- Lessons Learned while Managing A Business From Another State
11:00am
Tools of the Trade
Paint Chip and Scratch Repair Profit Center
11:00am
PDR
Artificial Intelligence for PDR and Collision Estimating
1:00pm
Business & Marketing
Scale Smarter: How To Transform Your Business with AI Systems That Work While You Sleep
1:00pm
Tools of the Trade
Microfiber 101
1:00pm
IDA
Achieving Efficiency and Excellence in Auto Detailing With AI-Powered Precision
2:00pm
From the Exhibit Floor
Hands-On, Not Hand-Outs: Mastering Automotive Paint Chip Repair
2:00pm
Pads, Paint, and Profits
Making Marine Detailing Profitable
2:00pm
PDR
Hail Trail Cheat Codes: Maximize Your Efficiency and Profits
2:00pm
Tools of the Trade
Lateral GPR Repairs or More?
3:00pm
Pads, Paint, and Profits
The History of Paints from a Body Shop Background
3:00pm
Detailing
The Detailing Growth Formula: Systems, Pricing and Marketing That Scale
3:00pm
Octogon
The Octogon - A Mobile Tech Expo Conversation
4:00pm
Detailing
Revive Your Detailing Business: A Practical Approach to Annual Planning
9:00am
PDR
Unlocking Repairability: Repair More, Replace Less
10:00am
From the Exhibit Floor
Unlocking the Power of Mobile Tech RX: Hidden Features and Game-Changing Tools
10:00am
Detailing
From Hobby to Business: What I Wish Someone Had Told Me When I Started
10:00am
From the Exhibit Floor
Marine Detailing - What You Need to Know
11:00am
PDR
Understand and Unlock Total Loss
11:00am
IDA
How Can the Business Model Accelerate the Growth of Your Business?
11:00am
Detailing
Coatings That Are Ready to be Installed Outside!
1:00pm
Detailing
“El Detailing del Lujo: Cómo Enfrentar la Demanda del Cliente High-End”
1:00pm
Business & Marketing
Go Big or Go Home: How We Set the Bar and Then Raised It
1:00pm
IDA
Marine Detailing and Moving into MPF (Marine Protection Film)
1:00pm
IDA
Turbocharge Your Detailing Business: The Full-Throttle Blueprint to Accelerate Your Growth, Attract More Clients, and Maximize Your Profits!
2:00pm
Tools of the Trade
Mobile Calibrations That Make You Money: What PDR and Glass Pros Need to Know
2:00pm
Business & Marketing
How to Attract High-End Clients and Fill Your Shop with High-End Cars
2:00pm
Business & Marketing
Clients for Life: How to Build Repeat Business and Price for Profit with CRM
3:00pm
From the Exhibit Floor
The Science Behind Ceramic Coatings
3:00pm
IDA
Image. Atmosphere. Results. - Integrity and Consistency Build a Business, Not Marketing Gimmicks
3:00pm
IDA
How to Create Predictable and Repeatable Results in Your Shop or Mobile Business
4:00pm
Business & Marketing
How to Grow Your Business




